Welcoming MadFi to Storj

May 8, 2023

Unlocking the Power of Web3 Monetization for Creators

The world of social media is evolving, and Web3 is at the forefront of this transformation. MadFi, a groundbreaking platform that empowers creators to manage and monetize attention in the Web3 ecosystem, is now migrating to Storj. In this post, we'll take a closer look at MadFi, its features and technology, and why Storj was the perfect fit for their needs.

MadFi and Lens: Revolutionizing Social Media Monetization

MadFi is an innovative platform that enables users of Lens, a decentralized social protocol, to monetize their social posts and attention of users in a way that is Web3 native. Lens is a social network and Web3 alternative to Twitter, offering creators the ability to take control of their content and engage with their audience on their terms.

One of the key features of MadFi is the ability to purchase on-chain items directly attributed to a creator's sponsored space or post. This empowers creators to have complete control over their revenue streams and to capitalize on their hard-earned influence.

Storj: A Decentralized Solution for MadFi

MadFi is utilizing storj.io/ipfs to pin IPFS content to a decentralized backend, moving away from traditional centralized solutions such as AWS. By embracing Storj, MadFi ensures the reliability, security, and efficiency of their platform while staying true to the principles of decentralization.

Nate Mueller, CTO of MadFi, shared his thoughts on the migration: "By adopting Storj and integrating it into our work with Lens Protocol, we can improve the CDN performance for how our creators monetize their content, providing them with unparalleled control and autonomy.  Our commitment to decentralization and innovation aligns perfectly with Storj's vision, and we're excited to see the incredible possibilities this partnership will bring to the world of Web3 content creation and monetization."

Curated Lens Creators: Data-Driven Recommendations for Brands and Agencies

MadFi's most recent launch, Curated Lens Creators, identifies and tags the most relevant creators on LensProtocol. This enables brands and agencies to efficiently find the perfect match for their marketing campaigns. With a list of recommended Lens creators provided to anyone creating a Bounty, brands can easily send invites via @xmtp_.

MadFi Creator Badge

As the middleware on Lens continues to grow, MadFi is leveraging machine learning to identify audiences and provide data-driven recommendations. This allows for seamless collaboration between brands and creators, fostering valuable partnerships backed by cutting-edge technology.

MadFi Bounties: Fostering Collaborations and Partnerships

MadFi Bounties are designed to facilitate seamless collaborations between brands and creators. With Curated Lens Creators, brands can establish valuable partnerships with the right creators, all backed by data-driven recommendations. This new approach to influencer marketing ensures the most impactful results for both creators and brands.

Conclusion – A New Era of Creator Empowerment

The migration of MadFi to Storj marks an exciting milestone in the evolution of social media monetization. By leveraging the power of Web3 technologies and embracing the principles of decentralization, MadFi is paving the way for a new era of creator empowerment and audience engagement. As the platform continues to grow, we look forward to witnessing the incredible impact MadFi and Storj will have on the world of content creation and monetization.

To get started with Storj, create an account at storj.io/signup.

Share this blog post

Build on the distributed cloud.

Get S3-compatible object storage with better security, performance and cost.

Start for free
Storj dashboard