IDC Spotlight: Media and Entertainment Workflows Drive Use of Object Storage

Object storage has become a foundational technology for modern media and entertainment workflows, enabling teams to manage massive volumes of high-resolution content across distributed, cloud-native environments. This IDC report examines how scalable object storage, rich metadata, S3 compatibility, and integrated security are reshaping media pipelines—from ingest and post-production to AI-driven enrichment and global distribution—while highlighting how decentralized approaches like Storj can reduce costs, improve sustainability, and support the next generation of media workflows.

In this report, you’ll learn

• How object storage enables scalable, cloud-native media workflows
• Why metadata, S3 compatibility, and performance are critical for M&E
• Where decentralized storage fits into modern production pipelines